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Chispa patio bar
DELIVERABLES:
BRAND IDENTITY
LOGO FAMILY
WAYFINDING
SOCIAL MEDIA ADS
MERCHANDISE DESIGN
RELAUNCH STRATEGY
Before working with Line & Flow, Chispa lacked the distinct brand identity needed to communicate its unique daytime restaurant experience within the larger El Camino restaurant brand.
We developed a fresh, playful visual identity that gives Chispa its own personality while still connecting it to its Corpus Christi roots and the existing restaurant experience. The result is a cohesive brand designed to make Chispa feel recognizable, energetic, and inviting—giving its daytime concept a stronger presence across its customer-facing touchpoints.







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